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5 Quick Internet Marketing Strategies to Boost Sales Leads

In the current digital era, having a robust online presence is imperative for all businesses regardless of their size. Efficient Internet marketing can help you reach your target audience and improve your sales leads. In this article, we will explore five quick internet marketing strategies that can help you drive more leads and enhance your revenue for quick wins.

  1. Run a PPC campaign with a dedicated landing page

SEO efforts usually take around 4-6 months of consistent work to rank for a specific target keyword or phrase. Therefore, many digital marketing strategies rely on PPC campaigns or paid advertising to create immediate visibility by buying a spot in paid search results. To take advantage of this opportunity, it’s important to establish a landing page with a verified offer and form that provides the necessary information, such as a phone number, for the sales team to follow up on.

  • Add sales offers and promotions to your website

Assess your sales funnel and pinpoint a winning sales tactic that focuses on converting potential customers who are on the brink of making a purchase. This will help to increase the probability of transforming them into loyal customers. Incorporate a form for this offer, such as a complimentary demonstration or quote request, on the relevant pages of your website.

  • Add a call-to-action at end of each post and videos

Do you publish blog articles or videos on your website, YouTube, Vimeo, or any other social video platform? If yes, include a call-to-action at the end of your post or video, guiding your audience towards the next step in their research or the sales process.

  • Create a downloadable branded product brochure/offer

Consider this as a brochure for the products or services provided by your company, which we refer to as a branded offer. The document contains your company’s branding information and assists potential buyers by outlining the services and products your company offers. Typically, this offer is in the form of a PDF document.

Create a landing page that includes a form for the downloadable offer. The form should be designed to gather only essential information that is necessary to initiate a conversation, such as the user’s name, phone number, and email address

  • Optimize your high-traffic blog posts

If you have a blog post that’s getting a lot of traffic but isn’t resulting in many newsletter sign-ups or social media follows, it’s worth optimizing the post with clear calls to action (CTAs) and downloadable branded offers. This will help guide visitors toward your most popular products and services.

These are just a few strategies you can use to kickstart your inbound marketing plan for your business’s online marketing campaign. At First Buzz Media, we are among the best internet marketing services in Boston and can help you create and optimize your company‚Äôs internet marketing strategies to boost sales leads. Contact us for more details and discuss your requirements.