National SEO is a type of search engine optimization that helps businesses improve their online visibility for searches related to their products or services on a national level. It involves optimizing your website and online presence for a broader, national audience in order to attract more qualified traffic from potential customers across the country and increase the likelihood of converting those visitors into paying customers.

Some benefits of regional SEO include: improved local search visibility, increased brand awareness and credibility in your target market, and the ability to stand out against larger, national competitors who may not have a strong local presence.

Some benefits of national SEO include: improved national search visibility, increased brand awareness and credibility across the country, and the ability to reach a wider audience of potential customers.

Regional SEO is focused on optimizing for specific geographic regions, while national SEO is focused on optimizing for a broader, national audience. This means that regional SEO involves targeting specific local keywords and listing your business in local online directories and citation sources, while national SEO involves targeting broader, national keywords and listing your business in national online directories and citation sources.

You should consider using regional SEO if your business serves a specific geographic area and you want to attract local customers. You should consider using national SEO if your business serves a wider, national audience and you want to attract customers from across the country. It's also possible to use both regional and national SEO together if your business serves multiple regions or has a strong presence in both local and national markets.